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Sustainability Channel is the communication channel towards our stakeholders interested in Sustainable approach to the business.


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Operation “Volunteers Join Together” for Pirelli Romania

For the fifth year running Pirelli Romania sponsored an environmental initiative in the Slatina area, where our factory is located.

Volunteers Join Together” – the name of the operation – involved over a hundred employees. The volunteers met up early in the morning of Saturday 11th October in Streharet Forest, in the outskirts of the town, to clean up one of the favourite locations for barbecue enthusiasts.

Divided into teams, they raked over the whole area, collecting over 200 bags of rubbish including plastic, paper, organic waste and even construction scrap.

A social responsible initiative for the company and a deep commitment by the participants who tackled the day with a certain dose of competitive sporting spirit. In fact, the three teams that collected the greatest amount of rubbish were awarded a trophy and a bonsai, as reward for their commitment on such an important topic as environment.


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PIRELLI AND ROSNEFT, AGREEMENT IN THE SYNTHETIC RUBBER SECTOR IN NAKHODKA TO EXTEND TO NEW TECHNOLOGICAL PARTNER

Pirelli and Rosneft, in the context of the agreement signed last May for the production and supply of synthetic rubber in Nakhodka, today reached a new agreement which calls for, on the basis of a short list, the identification within three months of a new technological partner for the further development of activities in the rubber sector, including Styrene-Butadiene Rubber (SBR), in that region.

Under the terms of the MOU, Rosneft and future partner will analyze the ways in which the joint production of synthetic rubber could be launched in Nakhodka, while Pirelli will collaborate in the related Research and Development activities.

For Pirelli, the MOU also includes the possibility of entering into a long-term supply agreement to purchase the synthetic rubber jointly produced by Rosneft and the new technological partner being identified. SBR is of particular interest as it is an eco-friendly material used in the production of “green tyres”, which improves fuel efficiency and grip in both wet and dry conditions.

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Pirelli wins BMW innovation award

PIRELLI rewarded by BMW as most innovative supplier in the “quality” category

Pirelli has been presented with the 2014 BMW Supplier Innovation Award, a prize that the German manufacturer gives to its most innovative suppliers every year. The Italian tyre firm was awarded the ‘best innovation in quality’ prize at a ceremony held yesterday in Amsterdam, for its Real Dynamic Curing technology: used in the tyre vulcanisation process. This technology, adopted by Pirelli throughout its factories, allows the optimal degree of vulcanisation to be calculated for each tyre via the use of a thermal sensor. Vulcanisation, or in other words the process in which a tyre’s characteristics are ‘set’ by heat, is the final phase in the tyre production process and a determining factor in the quality of the finished product.

The prize was collected Pirelli’s General Manager Technology, Maurizio Boiocchi.

Pirelli is also one of the key suppliers to BMW worldwide also in terms of the amount of product provided. Thanks to research centres and production facilities located in areas where premium and top of the range cars are frequently sold, including Brazil, China, Europe and the USA, Pirelli is able to develop tyres that are perfectly suited to BMW models in every corner of the world.

In particular, Pirelli produces made to measure run-flat tyres in close collaboration with BMW’s engineers, specifically designed for each model. These tyres can be distinguished by a special star marking on the sidewall, which indicates that the tyres have been made especially. As a result, safety is improved and the driveability of the vehicle is maximised.

Pirelli has more than 200 homologations for the BMW Group, in sizes from 16 to 21 inches. The long list of models equippped with Pirelli tyres include SUVs such as the X1, X3, X5 and X6 as well as the 1 Series, 2 Series, 2 Series Active Tourer, 3 Series, 3 Series GT, 4 Series, 5 Series, 6 Series Gran Coupé, and 7 Series. Also included is the MINI Paceman and Countryman.