Sustainability Channel

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Sustainability Channel is the communication channel towards our stakeholders interested in Sustainable approach to the business.

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PIRELLI EGYPT: 4TH EDITION OF THE IMAGE COMPETITION

The fourth edition of the Project saw the participation of six teams coming from El Karnak, Abu Sinbil, El Salam, El Hazira, El Mesiry and El Waqqad, which presented, between November 1st 2016 and January 1st 2017, innovative projects using recycled materials and a limited budget.

There were no further rules leaving full space for creativity, initiative and improvisation. The projects were assessed by 10 judges from Pirelli and non-participating villages that based their evaluation on before and after pictures, visits and interviews with population, taking account of nine criteria’s: innovation, efficiency of waste usage, encouraging other community members, solving existing problems, number of beneficiaries, project evaluation from beneficiaries’ point of view, quality, number & size of projects, safety measures.

The final result was outstanding. The three most appreciated projects – El Salam, El Waqqad, El Kamak – were awarded in a Ceremony held on February 15th in Alexandria.


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PIRELLI ROMANIA: RECYCLING, ENVIRONMENT AND SUSTAINABILITY

The municipality of Slatina, where Pirelli’s facility in Romania is located,  will take part in the third edition of “Fii Orasul Reciclarii 2015”, the competition that awards the title of “city of recycling” in Romania, to be decided in June.

The municipality that collects the largest amount of waste will be rewarded with the construction of a playground made from recycled materials.

Our facility in Slatina, which has always placed great importance on environmental awareness, apart from supporting Slatina’s municipality in this competition, promotes, in partnership with local institutions, several educational projects for citizens on recycling.

Pirelli Slatina has also been participating in “Let’s do it Romania” for several years now, an initiative that involves many Pirelli employees volunteering to clean up the parks around Slatina.


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In Pirelli the world’s first solar plant for the production of average temperature steam

Pirelli and the Italian Ministry of the Environment, with the collaboration of the Forum das Américas, last week presented a project for the construction of the world’s first large dimension solar plant for the onsite production of average temperature steam at the service of the manufacturing cycle of the Pirelli factory at Feira de Santana in the state of Bahia, Brazil.

The creation of the plant brings into effect a collaboration agreement signed in January 2012 by the Ministry and Pirelli for the purpose of reducing carbon dioxide emissions. It is within the context of the environmental cooperation between Italy and Brazil, which was reinforced in June 201 by an agreement signed with Italy’s Minister of the Environment and the Brazilian Minister of Energy.

Taking part in the event were the director general of sustainable development, the climate and energy of the Ministry, Corrado Clini; the consul general of Italy at San Paolo, Mauro Marsili; the director of the ICE Agency of Sao Paolo, Federico Balmas; the president of Pirelli South America, Paolo Dal Pino; and the president of Forum das Américas, Mario Garnero.

Among the project’s participants is the Milan Polytechnic, a seat of learning that has already worked with Pirelli in the field of research and that will be responsible for the preliminary study of the project, and the Gruppo Angelantoni. The Group will supply the exclusive concentrated solar thermo-dynamic technology, developed in Italy with a contribution of the country’s Ministry of the environment. In line with collaboration agreements with the Ministry of the Environment, the Italian Foreign Commerce Agency, ICE and the Brazilian organisation Forum das Américas will ensure the project is monitored during its construction.

The solar plant will be will be connected directly to the steam line used for the production of tyres and the solar catchment area will cover an area of 2,400 square metres within the Feira de Santana factory boundaries.

Maximum power of the system could reach 1.4 MW and will provide a quota of the installation’s normal thermal supply production cycle.