Formula 1^® and Pirelli, a partnership that continues innovating until 2027

Three unique and exclusive hypercar models and a solid bond with Pirelli mark the history of the companyA dream which becomes reality. This is how the history of Pagani Automobili can be summarized. It all began in a bedroom in Casilda, Pampa Arge...

Here are some tips to avoid being unprepared and breaking down this winter: check your engine fluids, battery charge, tyre pressure and emergency kits(All too) often, people believe that the cold, in addition to bringing snow and ice, only affects...

How does a single tyre handle every situation? Adaptive tread technology transforms a summer tyre into a winter tyre depending on road and weather conditionsAll-Season tyres are designed to provide safe driving in all weather conditions and tracti...

The updated tips to guide drivers' choice, without forgetting the importance of driving safelyChoosing a set of all season tyres to keep all year round or fitting four winter tyres? That’s the question that many drivers ask when they need to chang...

When driving on wet tarmac, grip is reduced, braking distances are longer and there is a greater risk of skidding. This is how to curb some of the perilsCars today are incomparably safer than in the past, but rain is still an enemy you should neve...

From classic to modern, the Maserati GT cars are fitted with Pirelli tyres: bespoke P Zero and P Zero Winter for the new GranTurismo and Cinturato P7 from the Collezione range for the BiturboPerformance and comfort, a perfect mix that has always c...

The choice depends on the car you drive and your habits. The right tyre makes a difference in finding the best balance between efficiency, safety, and comfortWith the arrival of cold weather, choosing the right tyres becomes crucial to ensure safe...

Pirelli has brought back Scorpion BK just for the Lamborghini LM002. This tyre is a member of the “Pirelli Collezione” family dedicated to classic carsA special tyre for an extraordinary car: in 1986 Scorpion BK was born to fit the ancestor of spo...

This growth has also been confirmed by the electric innovations at IAA Mobility, where Pirelli was the most prominent brand on electric vehiclesThe second edition of the IAA Mobility in Munich, the successor to the Frankfurt Motor Show, has focuse...

With the DRIVER REIFENZENTRUM SEESTADT | P ZERO WORLD Authorised Dealer in Vienna's Urban Lakeside, Pirelli is setting new standards for first-class tyre and vehicle serviceA new star in the Austrian automotive sky rose on 8 September 2023: The fi...