On mountain roads or city streets alike, special attention is required when driving in winter. There are the specifics. "Let it snow! Let it snow! Let it snow!", crooned Vaughn Monroe. And many other singers of the likes of Frank Sinatra, Bing...

Checking the conditions of your car and tyres, in particular, can avoid unpleasant surprises while you are on the way to your winter holiday destination. The right checks before setting off mean untroubled travelling to the place you have chosen for...

This is why you should change tyres for different seasons, and how to be guided in your choice. So you don’t have to fear the vagaries of the weather. When the temperature starts to gradually fall with the advance of autumn and the arrival of the...

High-performing cars aren't designed to go slow. In winter, however, it's a good idea to follow some sound advice on how to combine the high performance of a super car with maximum safety. Winter is without question the most dangerous time of...

Winter vs. All Season tyres – Two different types, both with their specific particularities: high efficiency in cold weather or high versatility The name, tread pattern and development technology express the strengths of winter or All Season...

At the FIA’s 25th annual Mobility Conference, Pirelli – a major sponsor – will be talking about how tyre development has a role to play in the future of mobility The Fédération Internationale de l'Automobile (FIA) Mobility Conference 2017 in Tokyo brings...

A day in the celebrated Pirelli laboratory in the Bicocca district of Milan, where state of the art tyres have been developed and studied for over a century. The new Pirelli factory at Bicocca, in Milan, was illustrated in a delicate...

Getting away for a winter escape or a summer break are much-enjoyed treats for you and I, but what if we told you your tyres could do the same? While they may not travel abroad for such a stay, nor enjoy sun, sand or sea, your tyres can ‘holiday’ through the...

Exceptional concept underscores the leading role of the Tyre manufacturer in the premium and prestige segments.                 P Zero World: This name is a byword for a tyre shop concept extraordinaire, which...

The British designer presents “Multiplex: Yesterday, Today” at Fuorisalone 2017 and unveils his collaboration with Pirelli.  “My first time at the Salone del Mobile in Milan was many years ago, and it was all very different...

One century of motorsports history, four decades of experience in the Premium segment: the R&D activities of Pirelli start from afar to reach more than 160 countries worldwide.Innovation is an adventure which leads to exploring...

One out of every two supercars has Pirelli tyresAll queens, as everyone knows, expect the best. Especially if we're talking about the queens of the automotive industry such as Ferrari, Lamborghini, McLaren, Pagani, Bentley, Porsche,...

Kristian Ghedina had fun testing the SCORPION™ RALLY STR tyre on the new Ducati Scrambler Desert Sled. Kristian Ghedina is the most successful Italian downhill skier in the history of the Alpine Ski World Cup, a man who can exceed 200km/h on...