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Sustainability Channel is the communication channel towards our stakeholders interested in Sustainable approach to the business.


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PIRELLI RECEIVES THE “OSCAR MASI FOR INNOVATION” AWARD

AIRI (Italian Association for Industrial Research) has awarded Pirelli the “Oscar Masi for Innovation” award whose main subject for 2016 was “innovative products and processes in line with future smart manufacturing”.

The award was handed over to Pirelli’s researchers Gianni Mancini and Vincenzo Boffa, who have been working for four years to the project “Prototype CVA: Automatic Visual Control of the tyre”.

The project was born in Pirelli’s R&D laboratories in Milan and has seen the important collaboration of the University of Bologna and of the Turin Polytechnic.

The CVA is an automatic system of product’s analysis which uses innovative technologies of artificial vision and automation to assess potential defects of the final product.

Pirelli has developed the algorithms necessary to elaborate images and see potential defects, introducing a really interesting innovation which could be very useful in a process which today can only be made manually.

Pirelli’s CEO Mr. Tronchetti Provera stated: “this award is an incentive for our researchers to continue creating advanced solutions, is an incentive for the Group to continue with research in collaboration with the most prestigious universities and research centers and is also an incentive for the Country to always consider research as the driver of growth and innovation”.


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THE DAY OF THE FUTURE 2016: PIRELLI DEUTSCHLAND OPEN THE DOORS TO YOUNG STUDENTS

Source: Carlo Furgeri Gilbert, 2008, Pirelli Foundation’s Historical Archive

Two groups of boys and girls from eleven to fourteen years old have participated to the “Girls’ and Boys’ Day” to discover the world of Pirelli’s manufacturing in Germany.

For the 15th time, Breuberg plant opened its doors to young students so that they could discover the manufacturing process and the different careers in the tyre industry.

It was a way to discover aptitudes and carriers which in the past were considered as a specific gender exclusive but that today have certainly overcome all gender barriers.

Divided into two groups, the students participated to a special “behind the scenes” tour into the Breuberg plant and in the nearby Pirelli Museum.

A great opportunity for education and to discover the different professions and careers paths.


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Ford Green Pillar Award goes to Pirelli

During the annual World Excellence Awards, Ford Global Purchasing Vice President Hau Thai-Tang awarded Pirelli with the Green Pillar Award, recognizing Pirelli’s leadership in sustainability and support of Ford’s “Reinventing Green” brand pillar, featuring technologies that create safer, more eco-friendly and quality products to enhance the overall vehicle experience.

We are thrilled to receive this award from Ford, a partner whom we value tremendously. We look forward to continuing our long-standing technical partnership and providing our high- quality, technologically advanced tires. Our goal is to meet both Ford’s unique driving needs of their vehicle portfolio, and Ford’s sustainability focus, which is an important driver for our company as well said Pierluigi Dinelli, CEO & Chairman of Pirelli Tire North America.

Ford’s World Excellence Awards allow us to recognize and thank our partners who support us in all we do said Hau Thai-Tang. In a year with a record number of global product introductions, Pirelli demonstrated a strong commitment to both quality and performance, and we’re honored that they are a part of our ONE Ford team.”