During the annual World Excellence Awards, Ford Global Purchasing Vice President Hau Thai-Tang awarded Pirelli with the Green Pillar Award, recognizing Pirelli’s leadership in sustainability and support of Ford’s “Reinventing Green” brand pillar, featuring technologies that create safer, more eco-friendly and quality products to enhance the overall vehicle experience.
“We are thrilled to receive this award from Ford, a partner whom we value tremendously. We look forward to continuing our long-standing technical partnership and providing our high- quality, technologically advanced tires. Our goal is to meet both Ford’s unique driving needs of their vehicle portfolio, and Ford’s sustainability focus, which is an important driver for our company as well” said Pierluigi Dinelli, CEO & Chairman of Pirelli Tire North America.
“Ford’s World Excellence Awards allow us to recognize and thank our partners who support us in all we do” said Hau Thai-Tang. “In a year with a record number of global product introductions, Pirelli demonstrated a strong commitment to both quality and performance, and we’re honored that they are a part of our ONE Ford team.”