Pirelli at ‘Viva l’Auto’, the event with the car as its protagonist as the friend of the environment, safe and that makes savings. Under the banner of sustainable mobility, three days were devoted to the car of the future and took place in Florence from 16-18 October, among technological innovations, road safety and the evolution of the market. An event animated by display areas, safe driving tests and a programme of conventions that saw the leaders of the sector involved alongside its institutions and the media.
Pirelli, official co-sponsor of the event, participated with a stand that showed the company’s entire Cinturato ecological range and that of the newborn Winter Snowcontrol Series II. In addition, Pirelli launched an initiative for the general public called ‘A Record Change’, a fastest tyre change challenge to make training interactive and fun.
On Saturday 17 October, Francesco Gori, managing director of Pirelli Tyre, also took part in the convention on new development scenarios of the car market and its contribution to the recovery from the crisis, together with other experts of the sector.
The event concluded with the announcement of the new Peugeot Crossover as the Auto Europa 2010 (2010 European Car of the Year), recognition that the UIGA (Union of Italian Motoring Journalists) assigned to the vehicle based on the parameters of originality, performance, safety and eco-compatibility.
The Board of Directors of Pirelli, which met today, reviewed and approved a new organizational structure for the Group. Coherently with the strategy and aim of the 2009-2011 industrial plan to focus on the core business, the company decided to simplify its organizational structure and regroup all activities directly supporting the core business under a new “Tyre and Parts” Department, to be headed by Francesco Gori, who also maintains his role as CEO and Managing Director of Pirelli Tyre.
The reorganization will allow for significant downsizing of the corporate level structures, with savings, once the reorganization is completed, of at least 10 million euros on an annual basis starting in 2010, and regrouping of operating activities necessary for growth of the core business: tyres (Pirelli Tyre) and filters (Pirelli Eco Technology) within the new Department, thus ensuring one single management of corporate processes. This Department will incorporate the activities of Purchasing, Administration and Control, Pirelli Labs, Advertising and Events, Human Resources, Health, Safety & Environment (which also reports to the Group General Counsel), and the Service Centers for information technology and administrative activities.
In addition to the new Department, the following will report directly to the Chairman:
the Group General Counsel, Francesco Chiappetta, who will be in charge of, in addition to Legal and Corporate Affairs, Group Compliance, the Risk Officer, Industrial Property, and Security;
the Finance Department, led by Francesco Tanzi, who joins the Group and who will be in charge of Finance, Tax, Budget, Risk Management and M&A. Francesco Tanzi was also appointed by the Board of Directors to be the Manager mandated to draft corporate accounting documents;
the Institutional and Cultural Affairs Department, headed by Antonio Calabrò;
the Image and Brand Extension Department, headed by Andrea Imperiali;
the Investor Relations Department, headed by Valeria Leone;
the Media Communications Department, headed by Maurizio Abet.
The following will also report directly to the Chairman: Maurizio Sala, as Group Controller (also in charge of Administration and Control for Pirelli Tyre); Human Resources, headed by Fabrizio Rutschmann, for HR strategy and senior management HR; Internal Audit, headed by Maurizio Bonzi; Pirelli Broadband Solutions; Pirelli Ambiente and PZero.
In line with the focus on industrial activities, the reorganization includes closing the Operations Department, headed by Claudio De Conto, who managed with skill and authority the roles and functions assigned to him in recent years. Claudio De Conto, who participated in mapping out the above-indicated Group reorganization, will now focus his activity, as CEO Finance, on Pirelli Real Estate. Together with the other CEO of Pirelli RE, Giulio Malfatto, Claudio De Conto will continue to manage the positive turnaround process underway.
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Pirelli has officially adhered as “Partner” to the ”Healthy Workplaces” European campaign, managed by theEuropean Agency for Safety and Health at Work(EU-OSHA)
The Agency has run an annual European Campaign since 2000. With more than 30 countries participating, and some 4 million information materials distributed in all official community languages, the European Campaign has become one of Europe’s largest annual awareness-raising campaigns.
The Campaign faces a different theme each two years and, for 2008 and 2009 the subject is “Risk Assessment”. The two-year risk assessment campaign seeks to promote the idea of a participatory approach to risk assessment. It is essential for the workforce to be consulted and involved in the risk assessment to ensure that hazards are identified not only from principles of knowledge but also by knowledge of working conditions and patterns of adverse effects upon workers.
Pirelli’s engagement within this Campaign range from spreading of a risk prevention “culture” through both internal and external company communication channels, to organizing ad hoc meetings by Pirelli sites with the participation of Representatives form the Agency.
The spirit with which Pirelli adheres to the Campaign has been clearly expressed by Francesco Gori, CEO and Managing Director Pirelli Tyre: “Attention to health and safety in the workplace has always been an important part of the culture of Pirelli, in all our factories and offices throughout the world. Knowledge, understanding and above all internal sharingof the concept of risk are key elements that we focus on, with the goal of raising the general awareness of the Company on a theme which, more than a collection of rules to respect, is a matter of culture. It is with this spirit that we adhere to the EU-OSHA campaign.”