The European Investment Bank (EIB) and Pirelli have signed a financing agreement for EUR 50 million today. The loan will finance an increase in tyre production for cars and light commercial vehicles in Pirelli’s production facility in Slatina, Romania. It will be used within the context of the EUR 250 million in investments previously announced by the Group for its Romanian activities for a three-year period from 2009 to 2011. The new loan consolidates the relationship between Pirelli and the EIB, which in the past participated in the Group’s consistent commitment to innovation and increasing competitiveness globally, in research and development as well as in support of industrial growth.
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From Brazil new recognition for Pirelli. The ninth Os Eleitos survey, the annual research project conducted in collaboration with the consultancy company Gfk Indicator, which asks the owners of the 40 best-selling cars in the country for their preferred brands, has just been published in Quatro Rodas magazine. The result is an index of satisfaction that classifies brands and models on the basis of their ability to meet motorists’ expectations.
Pirelli came top in the tyre category this year with a five percentage point lead over its nearest rival and is confirmed as the country’s preferred brand.
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Francesco Gori, managing director of Pirelli Tyre and director general of Tyre and Parts, spoke as president of the ETRMA (European Tyre and Rubber Manufacturers’ Association) at the international conference on road safety, which took place on Wednesday 2 December at the European Commission in Brussels.
Inaugurated by vice-president Antonio Tajani, the European Transport Commissioner, the conference presented the guidelines of its new action plan for road safety for the period 2011-2020 and sought the commitment of everyone – institutions, experts, companies, citizens – in pursuit of the objective of a reduction in the number of victims of road accidents.
Francesco Gori, special testimonial at the session on the safety of vehicles and the infrastructure, presented the priorities of the ETRMA, placing an accent on the fundamental role of the tyre, the only point of contact between the vehicle and the road. Checking tyre pressures, the use of winter tyres and of homologated tyres were among the crucial components for travelling in safety.
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