Moving away from traditional pathways to drive yourself towards unexplored ones: this is how you discover new things; this is how you succeed in innovating. Pirelli’s technology derives from this attitude, as well as from its experiences in motorsport. To tackle the challenges of off-road driving, it created products fit for competition, where experimentation becomes a showcase: from 1970s world champion rally driver Sandro Munari in his Lancia Stratos with Pirelli P7 tyres to the comprehensive range of tyres supporting the rally champions of today.
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by Alessandro Cripsta
