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Cinturato HS
Pirelli P700-Z
Cinturato CN 36
P Zero Rosso
Cinturato H8
SINCE 1872
150 Years of History in Motion 

We started from the original Pirelli’s sketches

The creation of any new size for the Collezione starts in the Pirelli historical archive where not only the original tyre specifications and mould drawings can be found, but also the documentation relating to the supply to the vechicle industry and the famous Pirelli pubblicity campaigns to support sales.

THE TECHNOLOGY BEHIND

Guaranteeing original feel of driving with new and safer materials

The Collezione is not only a range of cosmetically authentic tyres, but they also guarantee a driving experience.​ The tyres are made in a modern factory with modern materials but carefully developed to maintain the handling charateristics of the tyre when originally produced.

Indoor and outdoor tested. FIVA homologated

All the tyres in the Collezione range are extensively indoor tested to the most stringent modern tyre standards, after which they are thoroughly evaluated on the road and track. Where the product is specifically developed with partner manufacturer then an approved homologation marking may be added to certify the tyres performance. ​

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The materials we used:

spaccato

Through the ages

Stella Bianca 1927
Stelvio 1951
Cinturato CN36 1968
P7 1975
P Zero 1984
Stella Bianca 1927
Stella Bianca 1927
Stella Bianca 1927
Stella Bianca 1927
Stella Bianca
Year: 1927
Stella Bianca 1927

Launched in 1927 incorporating all the Pirelli innovations of the period, Stella Bianca was to define the standards of driving not only for the the flourishing motor industry, but above all in the Motorsport arena.
In the 30's it became part of an iconic Pirelli publicity campagn involving artists such as Renzo Bassi, Mario Bertoglio e Nino Nanni. 

Stelvio 1951
Stelvio 1951
Stelvio 1951
Stelvio 1951
Cinturato CA67
Year: 1951
Stelvio 1951

Patented in 1951 as a construction process incorporating a radial carcass and circumferential belt to minimise the cyclic deformation of the tyre, Pirelli “Cinturato” launched the product "CF67"destined to sign an era of future tyre design. 
In the 50's Pirelli's iconic Cinturato pubblicity campagn featured work from Riccardo Manzi, Alessandro Mendini, Bob Noorda & Pino Tovaglia.

Cinturato CN36 1968
Cinturato CN36 1968
Cinturato CN36 1968
Cinturato CN36
Year: 1968
Cinturato CN36 1968

At the end of the 60's following intensive development resulting in the introducion of steel reinforcing belts for HR and VR  tyres, the Cinturato CN36 was launched, created initially  for the Fiat Dino. This tyre also marked Pirelli's entry into world Rally activity, resulting in numerous victories and an almost immediate technological transfer to mainstream tyre development. 

P7 1975
P7 1975
P7 1975
P7 1975
P7
Year: 1975
P7 1975

In 1974 Lancia introduce the Stratos, a vehicle so revolutionary that Pirelli developed the highly innovative P7 to guarantee the required performance. With this Pirelli starts the era of the ultra high perfomance road tyre and the publicity campaign that followed throughout the 70's concentrated on promoting the entire range of ultra low profile tyres, called  "Serie Larga". 

P Zero 1984
P Zero 1984
P Zero 1984
P Zero 1984
P Zero 1984
P Zero
Year: 1984
P Zero 1984

P Zero was developed for the Lancia Delta S4 in 1986 WRC, followed in 1987 with fitment to the iconic F40 Le Mans, the fastest Ferrari ever produced. Born from the experience in F1, PZero had an asymmertic tread pattern, incorporating three zones, slick, intermediate and rain. As with it's predecessors P Zero again brings advanced racing technology to the road tyre range. 

1927
1951
1968
1975
1984
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