Porsche owners are migrating south, but not for the winter. This southern migration of Porsche owners is for the 64th annual Porsche Parade, kicking off this weekend at the Boca Raton Resort & Club in Boca Raton, Florida. Pirelli will once again be supporting the Porsche Club of America’s annual parade by sponsoring the Welcome Party to kick off the week’s festivities.
Last year, Porsche Club members took over Missouri with a multitude of competitions, shows, and social gatherings that are now part and parcel of the parade’s lineup. For many years prior, Pirelli has stood by Porsche as one of the parade’s cornerstone partners.
“It is a pleasure for Pirelli to participate in the historic Porsche Parade and continue to strengthen the partnership it has built with the Porsche Club of America, the largest single-brand club in the world,” stated Marco Crola, CEO of Pirelli Tire North America. “The two brands are aligned on many levels and we hope to work together for many years to come.”
Since 1982, Pirelli has developed and produced iconic tires, tailor-made for Porsches and their needs on the road. From the famous P Zeros to Scorpions and Pirelli’s Collezione, the tires that have carried Porches for more than 35 years will be on display for Porsche Club members to learn about and appreciate.
“Pirelli continues to be a longstanding fixture at the Porsche Parade, our most coveted event,” stated Vu Nguyen, Executive Director of Porsche Club of America. “Always with an exciting surprise in store, Pirelli will greet eager attendees at the Welcome Party to officially kick off the weeklong event.”
Porsche owners, both vintage and modern, can find something in common with their fellow drivers, and 285 individual homologations can ensure that. No matter how many astoundingly unique Porsches there are in Boca Raton, there will be Pirelli tires to tie them all together.