Technology, elegance and 100% Italian manufacturing are the stylistic guidelines of the new line called Automobili Lamborghini powered by Pirelli Design. But this time we're not talking about prestigious cars and tyres, but the clothes for the people driving them.
Certainly, cars and tyres remain the point of departure for this new lifestyle that goes beyond the world of driving, but the stars of this new capsule collection are the Jacket, Polo and Driving Shoes.
The first is a multi-pocket lambskin and nylon jacket with four external pockets, padded with light "four season" padding that is suitable for any latitude. The back is quilted with stitching that echoes the typical geometric patterns found on Lamborghini cars. Cuffs are closed with gunmetal gray zippers, while the left sleeve is decorated with the Automobili Lamborghini company logo: a shield-shaped emblem displaying a bull (Ferruccio Lamborghini's zodiac sign was Taurus).
The mercerized cotton piquet polo shirt has a two-tone gray ribbed collar and ribbon trim in a contrasting color around the neckline and on the slits. A high-definition rubberized version of the Automobili Lamborghini logo with a 3D effect is emblazoned on the shirt.
The driving shoes feature ergonomic solutions designed to make it easier to move the foot while driving. The footwear has a brushed calf leather upper shaped like the Lamborghini Automobili emblem with rubberized tongue and rubber soles with a radial tyre tread pattern, an unmistakable sign of Pirelli Design engineering.
The partnership between Pirelli and Lamborghini has a long history: in 1963 Ferruccio Lamborghini asked Leopoldo Pirelli to provide the tyres for his 350 GTV, the first car produced by his new automobile manufacturing company.
The partnership continues as strong as ever between the two outstanding Italian companies. Pirelli, in fact, specially designed tyres for iconic Lamborghini cars such as the Miura, Countach, Diablo and Gallardo. The Aventador LP 700-4 Pirelli Edition is just the latest creation of this long and uninterrupted partnership that celebrates innovation and Italian creativity.