MORE THAN BLACK
PIRELLI COLOR EDITION


YOUR TAILOR-MADE EXPERIENCE

1

SELECT YOUR CAR

3

Select your
favorite dealer
to fit your tires

SIDEWALL AND LABEL
TECHNOLOGY

Pirelli has developed an innovative label process which grants quality, resistance (and securing of the color layer to the sidewall) and fixing of the colored layers to the sidewall

PIRELLI PRESTIGE SELECTION

PIRELLI STORIES

Where emotions and adventures take their road