Customers

Group companies "pursue market excellence and competitiveness, offering customers a quality of service that effectively meets their requirements" and also "base the excellence of the Group's products and services on customer service and the readiness to meet customer needs. The aim is to offer immediate, thoroughgoing and competent responses, tailored to the needs of customers, and in keeping with the spirit of legality, courtesy and co-operation. ( Ethical Code , Articles 2 and 4).

Customer orientation implies a constant and ongoing commitment from Pirelli in terms of:

  • understanding the market context in which the Group operates and the impact of the one's actions and behaviour on the customer;
  • researching and developing extremely innovative products and services that are both high quality and ensure increasing levels of safety for the consumer and respect for the environment;
  • exploiting every opportunity in doing business in order to satisfy the customer's needs.

The Group Customers Green products Innovation and Customer Safety Commitment to Safety Quality and Certifications Awards
 

Pirelli Tyre won the "Tire Technology International Award 2009" for the "creation of innovative materials" and "innovative environmental benefits," and was elected "Tire Maker of the Year".

The Company was also recognised as the best producer of tyres of the year in China, at the China Auto Service Golden Finger Awards.

Pirelli's focus on quality is confirmed by its pre-eminence in a large number of product tests, and also ensured by the Company's close links with highly prestigious partners (car makers, specialist magazines, driving schools, etc.) for product development and experimentation.

Excellent were the results achieved by Pirelli in 2008 in numerous product tests on summer tyres, winter tyres and motorcycle tyres, performed by leading specialist magazines.







For more information, access the following links at business sector website: Summer tyres, Winter tyres


Last Revised: 16 2009