Brazilian Stock Car tyres will be produced in the same factory, using the same techniques, as Pirelli’s Formula One tyres.

Pirelli, the foremost tyre provider in South American motorsport as well as the exclusive supplier to Formula One, will return as exclusive supplier to the Brazilian Stock Car Championship – the country’s primary motorsport series – for the 2013-2016 seasons inclusive.

This latest campaign was launched today at a press conference attended by Gianfranco Sgro, the Chief Operating Officer of Pirelli South America, Pirelli’s Motorsport Director Paul Hembery and Mauricio Slaverio, the Managing Director of championship promoter Vicar.

For the forthcoming Stock Car seasons Pirelli will bring P Zero slick competition tyres as well as Cinturato tyres for wet weather – which will both be made at Pirelli’s dedicated motorsport facility in Izmit, Turkey. This factory is the most modern motorsport tyre production centre in the world, where Formula One tyres are made along with tyres for many other international championships. The motorsport tyres made in Turkey are destined for around 130 different series all around the world, both on the road and on the track, for which the Italian firm is official supplier, including Formula One, GP2 and GP3. On top of that Pirelli also equips some of the most prestigious global one-make championships such as the Ferrari Challenge, the Lamborghini Super Trofeo and the Maserati Trofeo. In total, Pirelli’s motorsport range takes in around 200 types of different competition tyres, including those designed for rallying, The compound destined for Brazilian stock cars will be formulated at Pirelli’s state of the art technical centre in Settimo Torinese: the same place where the Formula One compounds are also created.

So that spectators can easily recognise which type of tyres are being used at every race, next year’s Pirelli slick tyres for Stock Cars will carry P Zero markings in yellow on the sidewall, while the wet tyres will use blue Cinturato branding. Cinturato is the historic name adopted by Pirelli when it dominated Formula One in the 1950s, which was resurrected for the wet tyres in the current Formula One programme at the start of this year.

Pirelli’s return to Brazilian Stock Cars revives the traditional partnership between the Italian firm and the premier racing championship in Brazil, with Pirelli equipping the very first stock car race that took place at the Taruma circuit in the Rio Grande do Sul region on April 22, 1979. Over the next 25 years, Pirelli supplied the championship with competition tyres that were made in Brazil, mirroring the evolution of the cars themselves, from the very first Opalas to the current challengers based on spaceframe chassis. From 2004 to 2006, Pirelli supplied the championship with tyres that were made in Italy, before tyre production for the series then returned to Brazil for the 2007 season: Pirelli’s final year of partnership with the Stock Car championship. Up to now.

The new tyres that will be used for the series from next year onwards have been developed by Pirelli’s research and development facility in Brazil, in close collaboration with Pirelli’s central R&D structure in Milan. These tyres are the result of extensive tests carried out in Brazil, led by Italian and Brazilian engineers along with championship representatives, with the aim of producing the maximum performance, stability, durability and safety for both categories within the Stock Car championship. The tests made particular use of the Campo Grande circuit (in the Mato Grosso do Sul region of Brazil) along with Taruma (in the Rio Grande do Sul region) during the championship season that has just concluded.

Gianfranco Sgro, Chief Operating Officer of Pirelli South America, said: “The return to Stock Cars represents for Pirelli another key emphasis on the premium strategy in our region, thanks to this latest supply agreement for one of the most important championships in America, where maximum performance under extreme conditions is required. The experience we have accumulated from more than a century of motorsport and the continued development of products that are increasingly innovative have been fundamental in securing original equipment deals with some of the most prestigious and sporting car manufacturers in the world, such as Audi, BMW, Ferrari, Maserati and Porsche, increasing our growth in the premium sector throughout South America.”

Paul Hembery, Pirelli’s Motorsport Director, added: “The tyres we will use in this championship contain all the technology, innovation and experience that we have gained throughout all the principal motorsport competitions of the world. Thanks to a participation in more than 50 championships this year, Pirelli is the key supplier to motorsport throughout the whole of South America. Our return to the Brazilian Stock Car series reinforces our sporting presence within the region, as well as helping to increase the performance for the teams and the show for the public.”

Vicar’s Managing Director Mauricio Slaverio concluded: “In 2013 the tyres for Brazilian Stock Cars will be made at Pirelli’s Izmit factory, which uses cutting-edge technology. I’m certain that  – as has always been the case in the past – this will prove to be a winning partnership once more.”

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