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Last News FORMULA 1

FORMULA 1 BOOSTS PIRELLI PREMIUM STRATEGY

Research by the GFK Institute highlights the Grand Prix™ impact on the Pirelli brand.

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TEAMS SAMPLE PIRELLI’S 2013 TYRES FOR THE FIRST TIME

Burton upon Trent, February 4, 2013 – The teams get their first taste of Pirelli’s 2013 Formula One tyres at the opening official test of the year at Jerez in southern Spain, which takes places from 5-8 February. Although the teams already had the chance to sample the new construction ...>

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SILENT AUCTION WINNERS ENJOY PIRELLI PRIZE TO MONZA

Burton Upon Trent, September 13, 2012 – Winners of a silent auction enjoyed a trip to the Formula One in Monza last weekend where the prize winners received paddock passes and hospitality courtesy of Italian tyre firm Pirelli. The auction was held in July as part of Great Ormond Street ...>