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P Zero yellow experimental tire makes its debut in Abu Dhabi

As part of its preparation for the 2012 season, Pirelli gave a new experimental version of the P Zero Yellow soft tire its debut today during the two free practice sessions at the Abu Dhabi Grand Prix. McLaren’s Lewis Hamilton has emerged quickest with a time of 1m39.586s, set during ...>

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2011 Abu Dhabi Grand Prix from a tire point of view

The penultimate round of this year’s Formula One World Championship at the Yas Marina circuit presents its own unique challenges for the tires. The 55-lap race takes in a total of 189.738 miles from dusk to nightfall, meaning that track temperatures tend to fall and then stabilize. This affects tire ...>

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Pirelli’s premium strategy elevates brand at Sema 2011

Pirelli Tire North America closed out a very successful week at the 2011 Specialty Equipment Market Show (SEMA) at the Las Vegas Convention Center Friday.  The Italian tire company started the week off with a bang when it introduced the world’s first Formula 1-derived tire for the street – the ...>

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