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PIRELLI LAUNCHES NEXT GENERATION P ZERO IN NORTH AMERICAN MARKET

Las Vegas, November 2, 2016 – After a successful global launch in Estoril, Portugal, this April, Pirelli launched the new P Zero locally to North American dealers and press in Las Vegas ahead of SEMA 2016, the world’s largest automotive specialty equipment show. As Pirelli’s halo product, P Zero has ...>

PIRELLI STARS ALONGSIDE FERRARI AT THE PARIS MOTOR SHOW, SUPPLYING ORIGINAL EQUIPMENT TO TWO EXCITING NEW CARS: LAFERRARI APERTA AND GTC4 LUSSO T

AMONG THE EAGERLY-AWAITED PREMIERES ARE THE AUDI Q5, LAND ROVER DISCOVERY AND PORSCHE PANAMERA. PIRELLI HAS DEVELOPED BESPOKE TIRES FOR EACH MODEL, INCLUDING PNCS NOISE-CANCELLING TECHNOLOGY Paris, September 30, 2016 – Pirelli’s objective is to supply luxury cars, while enhancing that luxury by reducing noise levels. This is the mission ...>

Pirelli opens P Zero™ World in Los Angeles

A premium tire shop focused on prestige products and services Pirelli has opened P Zero™ World, a premium tire shop focused on prestige products and services in Los Angeles, as the company recognizes this location as the perfect fit for its newest brand initiative in the United States. Located on Santa Monica ...>

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