Tom Gravalos has been appointed CEO of Pirelli Mexico, effective immediately. Gravalos will be responsible for the operations of Pirelli’s newest plant in Silao, Mexico as well as commercial activities in the country. He continues to report directly to Chairman and CEO of Pirelli Tire North America, Paolo Ferrari.

“With over 30 years of experience in the automotive industry, Tom [Gravalos] boasts an impressive track record that will help in the development and growth of Pirelli in Mexico,” stated Ferrari. “His role will be to consolidate Pirelli’s business strategy and strengthen the network of distributors, while maintaining original equipment relationships and business in the NAFTA region.”

Born in Guadalajara, Mexico, Gravalos spent his formative years in the United States, graduating with a Master in Business Administration from Bowling Green State University. He began his career in 1975 working for Goodyear Tire & Rubber Company in Akron, Ohio. He joined Pirelli in 2007 where he was the Vice President of Marketing and Original Equipment for Pirelli Tire North America.