Institutions and NGOs

Some of the main commitments made by Pirelli worldwide are illustrated hereafter. The list does not include the numerous activities and agreements existing at the local level with Group affiliates.

CHAIRMANSHIP OF ETRMA – European Tyre and Rubber Manufacturers Association

Under the chairmanship of Francesco Gori, CEO and General Manager of Pirelli Tyre and serving his second three year term as ETRMA Chairman, ETRMA worked intensively during 2010 in response to unprecedented regulatory changes in Europe, in order to complete drafting of the exact procedures for the implementation of new regulations. More specifically, in order to implement the following initiatives taken by the European Commission for environmental protection, road safety and enhanced competitiveness:

The Association, with the institutional support of the Group, is the principal partner of EU institutions for the development of the mandatory procedures for implementation of regulations, with the aim of harmonising their adoption in all EU countries. In parallel, ETRMA stimulates those countries to develop policies for monitoring tyre compliance in the EU market with EU regulations.

WBCSD – World Business Council for Sustainable Development

Pirelli actively participated in the WBCSD – World Business Council for Sustainable Development once again in 2010. Headquartered in Geneva, this is an association of about 200 international companies based in over 30 countries that have made a voluntary commitment to link economic growth to sustainable development.

Partnership with the European Occupational Safety and Health Agency (EU-OSHA)

In 2010 Pirelli joined the “Safe and Healthy Workplaces” campaign of the European Occupational Safety and Health Agency (EUOSHA). The 2010-11 campaign, launched on April 28, 2010 by the European Commissioner for Labour, Social Policy and Integration, László Andor, is based on the theme of “Safe maintenance” and aims to reduce workplace accidents tied to maintenance practices.

Participation in the EUROPEAN ALLIANCE FOR CSR and CSR EUROPE

Pirelli’s participation in the European Alliance, formalized in 2007, is based on its full acceptance of the role of sustainability as a strategic and competitive way to manage a company. So far, Pirelli’s commitment to the initiative promoted by the European Commission in Brussels to encourage the spread and exchange of the best sustainability practises amongst businesses has been expressed through its active participation in the Alliance’s European Laboratories, coordinated in Italy by the Sodalitas Foundation.

Attention remained focused in 2010 on the topics and workshops of CSR Europe, with a focus on diversity, responsible management of the supply chain, initiatives in favour of the internal community, planning and improvement of initiatives in favour of the external community.

SIGNING OF THE CANCUN COMMUNIQUÉ

In 2010 Pirelli signed the Cancun Communiqué, an initiative sponsored by the British entity Prince of Wales’s Corporate Leaders Group on Climate Change and supported by over 500 firms worldwide. This programmatic document, to be presented at the next United Nations Climate Change Conference in Cancun, asks UN members states to implement strict energy policies, capable of generating efficiency in all sectors to promote human health and environment respects.

For more information about Pirelli’s relationship with institution, see the online report.