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Pirelli launches ADR programme

Pirelli & C. SpA announces that it will launch a Level 1 American Depositary Receipt (ADR) programme for the United States’ market, nominating J.P. Morgan as the depositary bank to manage the ADRs. The programme will be operational from on or about 2 November 2011.

Through the programme launch, Pirelli aims to diversify its shareholder base by attracting a greater number of American investors than present. Each Pirelli ADR (CUSIP 724256201) will correspond to one Pirelli & C. SpA ordinary share traded on the Milan stock exchange.

This announcement does not constitute an offer of sale or an invitation to acquire the securities being presented here. Further information will be available at www.pirelli.com and www.adr.com when the programme becomes operational.

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Pirelli Press Office – Tel. +39 02 64424270 – pressoffice@pirelli.com

Pirelli Investor Relations– Tel. +39 02 64422949 – ir@pirelli.com

www.pirelli.com

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Categories: Group Investors Media