TYRE CAMPUS IN YANZHOU INAUGURATED
The new Pirelli Tyre Campus is dedicated to improve the interactions between all the Functions in the Company as well as to the development of technical skills on Product and Services for both Car and Truck Tyre business.
It is the pivot of the Formation Courses, which are able to create actions to guarantee the competence necessary for a perfect professionalism in both areas: Commercial and Technical.
Together with the Tyre Campus Training Centre based at the Istituto Piero Pirelli in Milan, this new initiative confirms the effort that Pirelli Tyres put on continuous training of its internal and external resources as a fundamental element for continuous product and technology innovation of Pirelli Tyres.
The Pirelli China CEO, Mr. Giuseppe Cattaneo indicated that “The inauguration of the Tyre Campus has further marked the commitment of Pirelli to play a leading role in the tyre industry especially in the high end segment. Apart from the tyre industry, the auto industry including OE customers and Car Concessionaires will also benefit from Pirelli Tyre Campus’s training program and better equipped with advanced tyre technology and professionalism.”
In 2009, an estimate of 500 trainees from Car and Truck Tyre Distributors, Key Dealers and Pirelli employees will attend the training program. Eventually, the training will be extended to cover the auto industry and end users too.
In the near future, the Pirelli Tyre Campus will train Pirelli’s distributors, dealer as well as related business associates from other Asian countries.
About Pirelli Tyre Campus
Today, Pirelli Tyre Campus is already present in many important countries such as Italy, Turkey, Brazil and Egypt. Since 2005, the Pirelli Tyre Campus has been involving over 2,000 dealers, customers and sellers from Europe, Russia, Romania, Egypt and Africa. Tyre Campus received also important recognition by external organizations and institutions: Mercedes, Volkswagen Group, Skoda, Ford, Fiat and many others public company.