Pirelli in Mexico on the “Ruta de la Amistad”
As part of the celebration to mark 150 years of Italian unity, Pirelli has decided to support the restoration of a statue donated by Italy in 1968 to Mexico City. In the year in which the Olympic Games took place in the Mexico, Italy presented the country a work by Costantino Nivola called “Hombre de Paz” as part of La Ruta de la Amistad or The Road to Friendship. The statue is a complex artistic and cultural project that acts as a constant reminder of the links between the two countries, destined to continue and expand in part due to the contribution of the many Italian companies that operate in Mexico.
The initiative, which is part of a wider urban upgrading programme in the city being sustained by Italy and, helped by Pirelli, envisages the location of the statue in a large garden, crossed by a 25-metre metal public walkway, which will enable people to see the Costantino Nivola work and, at the same time, enjoy the protected species that bloom there in the spring, as well as a volcanic rock formations dating back 2,000 years, without harming the environment.
The opening of the walkway took place in the presence of Mauricio Canineo, director general of Pirelli Mexico, Roberto Spinelli, the Italian ambassador to the country, and Adalberto Cortesi, ex-director general of Techint S.A. During the ceremony, Mr. Canineo underlined how it is of fundamental importance that Pirelli institutes good relations with the local community, in particular through urban ecology projects such as this, as a result of which it has been possible to restore a work that features in the “Precious Monuments in the World” list, compiled by the World Monument Fund (WMF).
Categories: Sustainability