Pirelli Tyre for the growth of forests
Respect for the environment is one of the major musts that have characterised Pirelli in the past and will continue to do so in our times.
In line with this objective and as part of its Zero Impact® project, Lifegate has assigned to Pirelli Tyre 5,657 square metres of forest growing in the Parco Rio Vallone and 5,829 square metres of woodland in Costa Rica, both of which are able to compensate 100% for the total CO2 emissions generated in 2010 by the Vizzola tyre test facility.
An initiative of notable importance, which will be part of Lifegate’s Zero Impact®, the first Italian project to consolidate the intentions of the Kyoto Agreement, quantifying the environmental impact of activities, companies, products and people and helping to reduce and compensate for their CO2 emissions with the creation and protection of new forests in Italy and other parts of the world.
Categories: Sustainability