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Sustainability Channel is the communication channel towards our stakeholders interested in Sustainable approach to the business.


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PIRELLI RUNS WITH MEANING

On May 29th Moscow hosted 10,000 charity runners supporting Natalia Vodianova’s Fund. Pirelli employees also took part in the initiative.

In spite of scalding sun the charity race gathered lots of runners accompanied by Olympic and Paralympic Champions, by cinema and show-business stars and by Chief Editors of the leading media.

Pirelli supported the charity money collection having paid for 2 corporate teams (5 participants in each) running 3 and 10 km. Also the Company provided one copy of Pirelli Calendar 2016, which was signed by Natalia Vodianova and presented to the fastest corporate team. It’s the second year in a row when Pirelli takes part in this race. Last year, at the first Moscow race of Natalia Vodianova, total number of participants were 1,500, so just in one year it’s almost 10 times more people participating!

As a result more than 37 million rubles (more than 500 k euro) have been collected thanks to all the participants of the race. Thanks to this money hundreds of the families raising the children with autism, ICP and Down syndrome will get additional help.


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PIRELLI WILL FINANCE SCHOLARSHIPS FOR YOUNG ARGENTINIANS

Education is the way to stop inequality.

That is the vision of Puentes, a non-profit organization, whose scholarship programme is supported by Pirelli.

The programme helps the youngest to get to schools and universities, providing laboratories, tutors and financial support needed to support the cost of those studies.

An activity for the Argentinian people, and a way of approaching the socio-economic groups in difficulty.

Through culture, we can help young people to improve their lives and to take the good opportunities life presents them.


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THE DAY OF THE FUTURE 2016: PIRELLI DEUTSCHLAND OPEN THE DOORS TO YOUNG STUDENTS

Source: Carlo Furgeri Gilbert, 2008, Pirelli Foundation’s Historical Archive

Two groups of boys and girls from eleven to fourteen years old have participated to the “Girls’ and Boys’ Day” to discover the world of Pirelli’s manufacturing in Germany.

For the 15th time, Breuberg plant opened its doors to young students so that they could discover the manufacturing process and the different careers in the tyre industry.

It was a way to discover aptitudes and carriers which in the past were considered as a specific gender exclusive but that today have certainly overcome all gender barriers.

Divided into two groups, the students participated to a special “behind the scenes” tour into the Breuberg plant and in the nearby Pirelli Museum.

A great opportunity for education and to discover the different professions and careers paths.