Sustainability Channel

Sustainability Channel is the communication channel towards our stakeholders interested in Sustainable approach to the business.


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FIRST PIRELLI EGYPT "CAREER DAY" HELD

A moment of the Pirelli Career Day in EgyptMore than 5,000 people, among them final year graduate students and graduates, gathered information on the company and decided to leave their curriculum vitae with the Pirelli personnel.

The most popular company areas were: sales, purchasing, finance and logistics. Many were young engineers, over 900 of whom left their CVs.

Guests on the stand were shown videos and films of Pirelli, which covered the principal stages in the company’s history, it’s commitment to sport and publicity. A ‘must’ was the projection of the Pirelli film ‘Mission Zero’.

The majority of the participants came from the prestigious Alexandria University, but students and graduates from the universities of Monifia, Tanta and Elmansora also attended.

It was Pirelli Egypt’s first career day and preparations are being made to repeat the event, given last week’s enormous success.


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PIRELLI WORLD SUSTAINABILITY LEADER

Pirelli is Dow Jones World LeaderFor the second year in succession, Pirelli has become the world champion of sustainability in the ‘Auto Parts and Tyre’ sector.

This prestigious position has been confirmed once again by the Sam Group (Sustainable Asset Management), the world’s leading company in analysis for investment. Pirelli is shown as being in the first place overall in the ‘auto accessories and tyre’ section of the ’2009 Sustainability Yearbook’.

Important recognition for Pirelli, considering that this year’s 10th edition of the SAM Sustainability Yearbook is the most complete and authoritative publication in the world on sustainability trends and company performance. Of the 1,000 multinationals analysed, 357 were promoted in sustainability, indexed in 57 different sectors of business.

As well as the title ‘Sector Leader’, Pirelli has also received the honour of ‘Gold Class Company’ for scoring the highest number of points in the SAM Group’s severe evaluation.


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TYRE CAMPUS IN YANZHOU INAUGURATED

Tyre Campus inauguration in YanzhouThe new Pirelli Tyre Campus is dedicated to improve the interactions between all the Functions in the Company as well as to the development of technical skills on Product and Services for both Car and Truck Tyre business.

It is the pivot of the Formation Courses, which are able to create actions to guarantee the competence necessary for a perfect professionalism in both areas: Commercial and Technical.

Together with the Tyre Campus Training Centre based at the Istituto Piero Pirelli in Milan, this new initiative confirms the effort that Pirelli Tyres put on continuous training of its internal and external resources as a fundamental element for continuous product and technology innovation of Pirelli Tyres.

The Pirelli China CEO, Mr. Giuseppe Cattaneo indicated that “The inauguration of the Tyre Campus has further marked the commitment of Pirelli to play a leading role in the tyre industry especially in the high end segment. Apart from the tyre industry, the auto industry including OE customers and Car Concessionaires will also benefit from Pirelli Tyre Campus’s training program and better equipped with advanced tyre technology and professionalism.”

In 2009, an estimate of 500 trainees from Car and Truck Tyre Distributors, Key Dealers and Pirelli employees will attend the training program. Eventually, the training will be extended to cover the auto industry and end users too.

In the near future, the Pirelli Tyre Campus will train Pirelli’s distributors, dealer as well as related business associates from other Asian countries.

About Pirelli Tyre Campus
Today, Pirelli Tyre Campus is already present in many important countries such as Italy, Turkey, Brazil and Egypt. Since 2005, the Pirelli Tyre Campus has been involving over 2,000 dealers, customers and sellers from Europe, Russia, Romania, Egypt and Africa. Tyre Campus received also important recognition by external organizations and institutions: Mercedes, Volkswagen Group, Skoda, Ford, Fiat and many others public company.