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Sustainability Channel is the communication channel towards our stakeholders interested in Sustainable approach to the business.


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Pirelli Voronezh: New life for forest

Voronezh Tyre Plant partner of a campaign
for the safeguard of forests




In order to enlarge Russia’s green treasures, Pirelli acquired 5,000 young oaks to be planted in one of the forestry near Voronezh. About 20 employees of Voronezh factory including VTP General Director and Heads of production, R&D and HSE functions took part in the campaign. Some employees joined with their children.

5,000 little oaks were planted on an area of 2.3 hectares previously affected by fires and drought. Due to the closed root system planted oaks have good adaptability and suitable for planting at any time of the year.

“Although such social initiatives are usual for Pirelli it was the first time when Voronezh Tyre Plant took part in such campaign, – said Yuri Gribanov, VTP General Director. – The company supports plenty of charitable and social projects around the world. Developing production in Voronezh we plan to support social responsibility values not only among our employees but we also intent to involve local community into various social projects.”


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Operation “Volunteers Join Together” for Pirelli Romania

For the fifth year running Pirelli Romania sponsored an environmental initiative in the Slatina area, where our factory is located.

Volunteers Join Together” – the name of the operation – involved over a hundred employees. The volunteers met up early in the morning of Saturday 11th October in Streharet Forest, in the outskirts of the town, to clean up one of the favourite locations for barbecue enthusiasts.

Divided into teams, they raked over the whole area, collecting over 200 bags of rubbish including plastic, paper, organic waste and even construction scrap.

A social responsible initiative for the company and a deep commitment by the participants who tackled the day with a certain dose of competitive sporting spirit. In fact, the three teams that collected the greatest amount of rubbish were awarded a trophy and a bonsai, as reward for their commitment on such an important topic as environment.


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PIRELLI AND ROSNEFT, AGREEMENT IN THE SYNTHETIC RUBBER SECTOR IN NAKHODKA TO EXTEND TO NEW TECHNOLOGICAL PARTNER

Pirelli and Rosneft, in the context of the agreement signed last May for the production and supply of synthetic rubber in Nakhodka, today reached a new agreement which calls for, on the basis of a short list, the identification within three months of a new technological partner for the further development of activities in the rubber sector, including Styrene-Butadiene Rubber (SBR), in that region.

Under the terms of the MOU, Rosneft and future partner will analyze the ways in which the joint production of synthetic rubber could be launched in Nakhodka, while Pirelli will collaborate in the related Research and Development activities.

For Pirelli, the MOU also includes the possibility of entering into a long-term supply agreement to purchase the synthetic rubber jointly produced by Rosneft and the new technological partner being identified. SBR is of particular interest as it is an eco-friendly material used in the production of “green tyres”, which improves fuel efficiency and grip in both wet and dry conditions.

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