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Sustainability Channel is the communication channel towards our stakeholders interested in Sustainable approach to the business.


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PIRELLI FINALIZES SALE TO BEKAERT OF ITS STEELCORD PLANT IN CHINA

With this transaction the sale of Pirelli’s steelcord business is complete

Pirelli and Bekaert successfully finalized the sale to Bekaert of Pirelli’s steelcord activities in Yanzhou, Shandong Province, China. With this transaction, the transfer of Pirelli’s steelcord business to Bekaert is now complete.

This follows the transfer from Pirelli to Bekaert of steelcord plants in Figline (Italy), Slatina (Romania), Sumaré (Brazil) and Izmit (Turkey). The first three were announced on December 18th, 2014 and the fourth on February 6th, 2015.

As stated to the market on February 28th, 2014, when the operation was announced, the enterprise value for the 100% of the steelcord activities has been confirmed at 255 million euro.


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PIRELLI LEADER IN CUSTOMERS’ SATISFACTION

China – On the occasion of the World Consumer Rights Day, the Chinese tv show “Super Power”, airing on Travel TV, has dedicated a reportage to Pirelli, describing the company as a leader of the auto&parts industry in terms of product’s quality and customers’ satisfaction.

The reportage remembers Pirelli’s journey in China and describes the features of the P Zero and Cinturato P7 tyres, two of the most interesting products the company has developed in the last years.

To watch the full-length version of the reportage please click on the link .


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PIRELLI ROMANIA: RECYCLING, ENVIRONMENT AND SUSTAINABILITY

The municipality of Slatina, where Pirelli’s facility in Romania is located,  will take part in the third edition of “Fii Orasul Reciclarii 2015”, the competition that awards the title of “city of recycling” in Romania, to be decided in June.

The municipality that collects the largest amount of waste will be rewarded with the construction of a playground made from recycled materials.

Our facility in Slatina, which has always placed great importance on environmental awareness, apart from supporting Slatina’s municipality in this competition, promotes, in partnership with local institutions, several educational projects for citizens on recycling.

Pirelli Slatina has also been participating in “Let’s do it Romania” for several years now, an initiative that involves many Pirelli employees volunteering to clean up the parks around Slatina.