Sustainability Channel

PIRELLI SHARED ITS APPROACH TO SUSTAINABILITY WITH THE TURKISH BUSINESS WORLD

On April 20 and 21 the Pirelli Group Sustainibility Manager, Eleonora Giada Pessina, shared Pirelli Group’s approach to “Sustainability” with the middle and high level managers of the Turkish business world.

Corporate Sustainability Certificate Porgramme has been organized by REC Turkey, in cooperation with Boğaziçi University, aiming to promote “Sustainable Development” in the Turkish private sector. The program took place between 6th of April and 3th of June and included 6 modules. Targeted at mid and high level mangers of Turkish business world, the Programme aimed to give them the necessary information and skills in oder to cope with the challenges of today’s competitive environment.

During these two day long conferences E. G. Pessina underlined the comepetitivity value of a sustainable management approach which fully integrates sustainability in company’s vision and business development strategies. The “Group green strategy” has been explained with a major focus on Cinturato P7, the Green Performance Tyre.

She aldo indicated that sustainability plays a foundamental role in today economic world, by also adding“If today a company wants to be innovative, to anticipate its consumers’ expectations and to catch the most challenging opportunites in the market, all of this with the most valuable relations with its internal and external stakeholders, than sustainibility shall become one of its priorities.”

On that day Pessina’s lecturers were also followed by two video conference dedicated to the “Sustainable Finance” concept, with two very prestigious Experts: Edoardo Gai, Head of SAM Group Sustainability Services, from Zurich  - SAM is the Dow Jones Sustainibility Index Analyst – and then Willam Oulton, Director of Financial Times Sustainability Indexes Director, from London.

PIRELLI PUBLISH ITS FOURTH SUSTAINABILITY REPORT

Download the Report 2008 (excerpt from the source “Group Annual Financial report 2008″).

PIRELLI CARLISLE: LESSONS IN SAFETY AT WORK

A Campus on Health, Safety and the Environment was held in Carlisle (UK) in March to encourage the use of the Behavioural Based Safety (BBS) method.

The campus involved all those who have a role, either directly or indirectly, in HSE, with the objective of developing a company culture oriented towards prevention and one which is also able to improve safety at work, leading to substantial improvements in business results by taking advantage of the best practices in use in the Group’s factories.

During the course, organised by Corporate HSE and HSE Tyre Europe with the support of HSE management in the UK, instructors, technicians and assistants learned to recognise and promote the activity that envisages safer conduct at work as a normal working method.
When faced with risky methods of work, the leaders explained the possible consequences of such repeated conduct over time and singled out the actions with which to modify them.  

Technicians from the Carlisle, Milan and Slatina (Rumania) factories took part in the HSE Campus. The leader of the course was the HSE manager of the factory in Izmit, Turkey.