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Investor Channel is the communication channel between Pirelli and the financial community. Analysts, shareholders and web users can use the channel for direct dialogue with the Group. The blog is moderated by Pirelli Investor Relations.


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CINTURATO AND P ZERO ON THE MOST PRESTIGIOUS MODELS OF THE 63rd FRANKURT MOTOR SHOW

Pirelli’s Cinturato family tyres (recognised by major European certifying institutions as the most ecological and safest tyre range available in the market) and the P Zero family (which is proven to be the preferred for high performance sports cars) have become the most popular tyres among the stands of the most prestigious automobile companies, fitted on the most awaited models of the 63rd Frankfurt International Motor Show.
63° salone FrancoforteThe two supercars of the Frankfurt International Motor Show, the new Ferrari 458 Italia and the McLaren MP4 12 C, were both displayed with P Zero tyres, the most ultra high performance tyres of the entire range.
The flagship models of the Maserati racing (Quattroporte, Granturismo and Grancabrio ) were also fitted with Pirelli P Zero tyres, as well as the Lamborghini Murcielago, Gallardo and Gallardo Spider; Aston Martin V12 Vantage, Lotus Evora, Bentley CTC, SuperSport, GT Speed, and the new Mulsanne.
Furthermore, the Swedish Volvo and Saab displayed in the Motor Show were fitted with P Zero Rosso tyres: Volvo XC 60, Volvo S80 Executive and Saab 9-3X have chosen the PZero Ultra High Performance version, which combines sport with an extraordinary acoustic comfort thanks to their new tread design.
Scorpion Zero Asimmetrico tyres have also made their appearance in the International Motor Show; they will be fitted on the Volvo XC 70 and XC 60”R design”.
Green performance and safety are the two keywords for modern motor vehicles, where Cinturato P6 and P7 are the leading ranges, recognised as the best tyres by Dekra (a major independent certifying institution of the car industry) and by TÜV (the German certifying institution), for their low environmental impact and safety. Moreover, Cinturato P7 has been chosen as original equipment by Audi (A4, A4 Allroad, A5), Mercedes (E Class, S Class), Alfa Romeo (the new 147), BMW (X1, Series 1, Series 3) and Volvo (S80, V70), and for the latest and most prestigious models of class E, some of which are also exhibited in the Frankfurt International Motor Show.


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DOUBLE TRIUMPH FOR PIRELLI AT THE CHINA TYRE ENTERPRISE SUMMIT 2009

2009-Best-New-Tyre-of-the-Year-Award_Cinturato-P7The most prestigious prize at  the 2009 edition of the China tyre Enterprise Summit went to the Cinturato P7, voted “The Best New Tyre of the Year”. And the high performing P Zero tyre won the title of “The Best Ultra-High Performance Tyre”, thanks to its excellent performance compared to that of its competitors.  The centre of the debate of the summit, focussed on ecosustainability, energy saving and environmental protection,  was the search for new eco-compatible materials, and the introduction of new and increasingly green tyre and technologies.

Winning two such important prices demonstrates how the world of industry appreciates the policies of safety and respect for the environment that Pirelli has pursued in recent years, and which it continues to believe in, always combining respect for the environment and high performance.


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THE ADVENT OF CYBER TYRE, THE SMART TYRE THAT READS THE ROAD SURFACE

Cyber-TyrePirelli’s engineers are developing, Cyber Tyre, the smart tyre that can “read” the road surface and through an integrated chip sends real-time information back to the car so that the best driving trim can be found and possible emergency detected at once. Through a high control on the tyre wear and tear as well as its pressure, it also gives a great contribution in terms of fuel consumption and environmental impact.


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