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Investor Channel is the communication channel between Pirelli and the financial community. Analysts, shareholders and web users can use the channel for direct dialogue with the Group. The blog is moderated by Pirelli Investor Relations.


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PZERO, STYLE CONTEST AT PITTI UOMO

From 14 until 17 June, Pirelli will be at Pitti Immagine Uomo, one of the world’s most important fashion events of the year. The company will present its new PZero clothing and footwear collections, demonstrating all its class with the innovative Spring/Summer 2012 range in the purest spirit of the brand, which evokes power, technology and enthusiasm for sport, values that have always singled it out.
There are many sources of inspiration: from Formula 1 to cycling to the whole history of the Pirelli brand.
Among the most interesting new items is the paddock jacket, re-elaborated in a bomber of a cotton and nylon fishing yarn blend; the anti-rain rainbow, ideal for sudden summer showers; the bikepolo, inspired by the most contemporary expressions of cycling; the lucky numbers, decorations of powerful emotional content for application to all garments.
Then finally there is the world of footwear, in which Pirelli has always been successful with its PZero brand. All eyes will be on the super-light sneaker, which weighs just 250 grams and has been inspired by Formula 1, its comfort on an equal footing with its urban mobility.

Categories: PZero


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VICTORIOUS WEEKEND FOR VETTEL WITH PIRELLI IN TURKEY

After crashing on Friday and missing the entirety of the second free practice session, Sebastian Vettel took his third Grand Prix win of the year in style by using a four-stop strategy to convert his pole position in Turkey to victory.

While Vettel led from start to finish, he was the only driver not to be involved in the lively overtaking battles that characterised the race, just as had been the case in China three weeks ago. His team mate, Mark Webber, passed Ferrari’s Fernando Alonso to claim second with less than 10 laps to go. At the end of the 309.396-kilometres race, the top three were covered by just 10.075 seconds.

The abrasive surface, relatively warm temperatures of 18 degrees centigrade ambient and 30 degrees track, as well as the exceptionally demanding turn Eight at Istanbul made it one of the most severe tracks in terms of tyre wear that Pirelli will run on all year. Despite these extreme circumstances, the tyres stood up well to the challenge.

Pirelli’s Motorsport Director Paul Hembery said: “We obviously develop tyres that have to suit 20 different circuits this year, and the demands of Turn Eight in particular mean that Istanbul Park is definitely at the upper limit of what we are working with in terms of tyre wear. So we’re pleased that the tyres stood up to the challenge so well, giving the teams plenty of scope to utilise different strategies. We actually thought that Vettel could have won the race with three stops, but the comparatively short pit lane layout here in Istanbul meant that the performance advantage of an extra stop outweighed the 20 seconds or so spent in the pit lane. With the pace he had, Vettel could afford an extra stop, and that was clearly the decision taken by plenty of other teams as well.”

Earlier today, Pirelli announced the nominations for the races in Montreal, Valencia and Great Britain. In Canada the PZero Yellow (soft) and PZero Red (supersoft) tyre will be used. In Europe (Valencia) the PZero White (medium) tyre makes its debut, alongside the PZero Red (supersoft), while Britain will use the PZero Silver (hard) and the PZero Yellow (soft). 

 

Categories: Formula 1 Pirelli


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THRILLING BATTLES IN CHINA AS TYRE STRATEGY IS KEY

The Chinese Grand Prix went down to a thrilling battle between Red Bull’s Sebastian Vettel and McLaren driver Lewis Hamilton over the last six laps, decided by tyre strategy. Hamilton passed Vettel for the lead with four laps to go, with the German driver then forced to defend from Jenson Button in the other McLaren and his Red Bull team mate Mark Webber.

Tyre strategy proved crucial to the outcome of the race, with the McLarens opting for a three-stop strategy while Red Bull selected two stops for Vettel and three stops for Mark Webber, who started from 18th on the grid after hitting problems on Saturday during free practice and qualifying.

Vettel was able to make his two-stop strategy work right up to the closing stages but he was completing a much longer stint on the hard tyres than his rivals, setting up a thrilling finish in which the top six were covered by just 15 seconds. There was plenty of overtaking in a lively race from start to finish, thanks to some thrilling battles featuring multiple world champions Michael Schumacher and Fernando Alonso, as well as some of the new and exciting talents to emerge in the sport such as Sergio Perez and Kamui Kobayashi.

 “The races just seem to keep on getting better and better this year!”- commented Pirelli’s Motorsport Director Paul Hembery – “I think nobody watching really knew how it was going to finish until the very end, which is exactly what we wanted to achieve when we started our Formula One project. We saw an interesting split of strategies, with McLaren managing to make three stops work for Hamilton but Red Bull coming very close to winning with just two. The end result was that all the leading runners were very close together at the finish, and the people who had looked after their tyres best took the top results. It’s hard to imagine how we can top this at the next grand prix in Turkey, but we’re certainly going to try to have something just as good.”

Categories: Formula 1 Pirelli


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