PZERO: MORE HIGH-TECH EVEN ON THE WEB
Pirelli PZERO’s website has a completely new graphic design; the black background site shows the best industrial and high tech spirit of Pirelli’s Industrial Design plan. Extremely easy to surf: offering the chance to zoom-in and have a 360° rotation so that each product can be viewed down to the slightest detail and even have a “put on” view of the garment, giving a complete idea of the outwear and its wearability. The sales outlets section is also easy to use and the locations can be easily found on a map. The online store accessed directly though a link, soon offering the chance to purchase not only bags and footwear but also skis and watches.
Categories: Innovation Pirelli