COMPANY PROFILE

A GLOBAL
INDUSTRIAL FOOTPRINT

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Efficiency and innovation for a strategy riding the global economic and technological evolution

With 21 production sites in 4 continents, we can count on:

68mln/pcs

Of installed Consumer
capacity (Car + moto)

>

80%

in emerging countries with a high growth rate

>

50%

Premium capacity

6.2mln/pcs

Of installed Industrial capacity

>

100%

in emerging countries with a high growth rate

Pirelli World

According to our strategy, we continue focusing on the Top of the Range with a Premium capacity of 51 million pieces in 2012 (+18 million pieces vs 2013), i.e. 63% of the whole Consumer capacity.

X

U.S.A.

USA
  • Rome Car
X

Mexico

USA
  • Guanajuato Car
X

Argentina

USA
  • Merto Car
X

China

USA
  • Yanzhou Car - Moto - Truck - Steelcord
X

Russia

USA
  • Kirov Car
  • Voronezh Car
X

Venezuela

USA
  • Guacara Car
X

Brasil

USA
  • Campinas Car
  • Feira de Santana Car - Truck
  • Santo Andrè Agro - Truck
  • Gravatai Moto - Truck
  • Sumaré Steelcord
X

Egypt

USA
  • Alexandria Truck
X

Turkey

USA
  • Izmit Car - Truck - Steelcord
X

Romania

USA
  • Slatina Car - Steelcord
X

Italy

USA
  • Bollate (MI) Car
  • Settimo Torinese Car
  • Figlime Valdamo Steelcord
X

Germany

USA
  • Breuberg Car - Moto
X

U.K.

USA
  • Burton Car
  • Carlisle Car

Investment Geography

Our manufacturing structure was modified according to the radical changes taking place in the market and is now oriented to:

  • innovation (technological upgrade of our facilities in Germany and the UK);
  • emerging markets (enhancement of our sites in Romania, China, Russia and Mexico).

Our optimal production model is characterised by:

  • Top technological standards in the Industry and patented manufacturing processes;
  • presence in areas with competitive industrial costs;
  • Solid track record in the achievement of industrial and process efficiencies.

Capex/Sales trend and key capacity projects

The "Premium" Way

Our strategy is oriented to:

  • Strong investments in the Premium segment;
  • mix optimisation;
  • quality improvement;
  • production cost restraint;
  • delocalization in countries with competitive industrial costs.

2008-2013 Capacity

2013-2017 CAPACITY

Investing in Value

The strong investments made in the Premium segment in the last three years laid the foundations for a continuous value generation.

After the first aggressive investment phase, when 2.4 billion euro were invested between 2008 and 2013, CAPEX for next four years, 2014-2017, is due to be lower; approximately 400 million euro per year, mainly allocated to the mix.

Pirelli Manufacturing System

We speak the same production language all over the world: we export our excellence, knowledge and people-oriented participatory corporate culture.